Wild Oak Psychotherapy – What goes into a Branding Photo Session?

Do you wonder what goes into a Branding Photo Session?

If you’re thinking about booking a session for your own business, first let me walk you through the ten steps we did for Wild Oak Psychotherapy.

1)  You inquire and let me know you’re interested in working together

2) On the phone, I ask you questions from my Client Questionnaire such as:

– What are your goals for this photo shoot?

– Where will the content be used? (new website, social media, etc.?)

– Who is your ideal client?

3) Based on your feedback, I create a visual mood board for you to react to (with a brand name like Wild Oak – I had to make sure to get some tree imagery in there)

4) We meet in person to review your location. I’ll also take “placeholder photos” to document our ideas. Check out the gallery below to see what took this Teddy Bear’s place for the real shoot.

5) Based on your feedback from the mood board and our in-person meeting, I create a shot list that could include:

– An environmental portrait

– Interiors/exteriors of your business

– Behind the scenes images showing your process

– Detail shots showcasing your work

– Action shot of you with a client

6) Once we finalize your session date, you’ll get a list of all the different outfits you’ll need to wear, what props you should bring and any other details to make the session go smoothly

7) You prepare for your photo session by gathering all the outfits and supplies you’ll need.

8) We take lots of great photos together!

9) Two weeks after your session date, you receive all the images (in hi-res and web optimized form) in a password protected online gallery to start using for your branding content

10) You use your new content to showcase your work!

Check out some of the images from Wild Oak Psychotherapy’s branding session below: 

1. What prompted you to have this Branding photo session? I am launching my own private therapy practice in March and wanted to have creative photos that captured me and what’s important to me about my therapeutic work. I wanted compassion, curiosity, and creativity to come across and I know Stephanie could make that happen!

2. What advice would you give to others planning a similar photo session? Do it! It is so worth it to have incredible images that reflect who you are and what you offer the world.

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